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SEO

How Meta Descriptions Boost Clickthrough Rates

Image source A well-written meta description will describe the page’s content in search engine results. Essentially, it’s a mini-ad for your business that sums up the page’s content and instantly displays your company’s identity. Your reader can get right to the point in just a few words. Moreover, the most significant goal of a meta …

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What Makes SEO a Crucial Aspect of Your Business’s Growth?

In today’s modern digital world, when people are as distant as the methods to contact them, few digital marketing approaches work for all sorts of businesses—small, medium, and large—across almost every business. Here is where search engine optimization strategies come in. SEO, or search engine optimization, deals with exploiting search algorithms to your benefit. Search …

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Flesch Reading Ease: What Is It and Does It Matter for SEO?

The readability of your content determines how easily your target audience can engage with it. It ensures that your content is readable, which will keep visitors on your blog site for a longer time. That’s because they will be able to find the information they are searching for more easily. People share and revisit readable …

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